Free eBook
The MSP's Guide to AI Visibility
The MSPs winning AI referrals, and how to become one.
Your prospects now ask ChatGPT and Google which IT provider to trust. I researched how the AI engines actually evaluate MSPs, what they reward, when they cite your business, and documented it in this guide. It's free.
How do AI engines decide which MSPs to recommend?
AI engines recommend MSPs they can read, verify, and trust. They favor businesses with consistent name and location information, websites that answer real buyer questions in clear, crawlable content, credible signals like Google Business Profiles and reviews, and content that demonstrates expertise in the services buyers ask about. MSPs invisible to AI answers usually fail several of these at once. The guide walks through each factor and how to fix it.
of AI citations for MSP queries come from MSPs' own websites
Original research, 30 queries across Google AI Overviews, ChatGPT, and Perplexity
What's inside
- Original research on how Google AI Overviews, ChatGPT, and Perplexity actually cite MSPs
- How AI engines gather information about MSPs
- The pages that matter most on your website and the gaps that get you skipped
- What "AI-proof" content actually looks like for an IT services business
- A practical checklist you can run against your own site